Ladbrokes Australia
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Ladbrokes Australia -
Joining Entain Australia Mid 2022, I was put into the Ladbrokes design team and there I stayed up until Mid 2025. My very first and official design job after uni.
Day to day tasks included website promos, social posts, digital banners, EDMs, racebooks, print ads, and many many more. It always surprised me just how much we did day to day, week to month, and month to years! The examples I’ve included here are just a handful of the work I did for and with Entain - mostly concepts I did that were picked and projects I got the privilege to work on.
Ultimate UFC Experience - Competition
Competition funded by Ladbrokes/Entain,
Made in Adobe Photoshop, UFC supplied fighter imagery
Exclusive Birthday Offer
Two Versions were made 1080x1350 and 1080x1920. Was progressively updated with every RG update/change
early 2024 - 15sec video/gif format.
Assets created in Adobe Photoshop and Illustrator, finished in Adobe After Effects
At the tail end of the 2024 NRL Season, I picked up a social post job that would be posted after the 2024 grand final, announcing and congratulating the winner of the 2024 series - I made two versions for each team.
NRL 2024 Premiership - Penrith vs Melbourne
With every event Ladbrokes was apart of or hosted, we often had custom stubby coolers or other fun freebies for our clients.
Product Design - Stubby Coolers
Made in Photoshop, converted to CMYK and Finished in Indesign.
A new product introduced to Ladbrokes early 2025, my concept was selected and has since been rolled out.
More Ways to Multi - Product
Updated Form genius look for the winter racing season, using updated visuals from the new marketing campaign
Form Genius - Winter
